Amazon A+ Content Image Sizes (2026): Every Standard and Premium Module

Amazon A+ Content image sizes depend on the module: the standard header image is at least 970×600 pixels, the full-width text-overlay banner 970×300, the logo 600×180, most image-and-text blocks 300×300, the four-image module 220×200 and comparison-chart images 150×300. Premium A+ full-width modules need 1464×600 for desktop plus a 600×450 mobile image.

Those are minimums from Amazon's own A+ module definitions. Get one wrong and the editor either refuses the upload or makes you crop the product out of frame. This guide lists every standard and Premium module size, the text limits, the rules that get A+ projects rejected, and how to design images that still read on a phone.

What are the Amazon A+ Content image sizes for standard modules?

Standard A+ modules are designed for a 970-pixel-wide layout, and each image slot has a minimum size. The table below lists the minimums for every standard module in Amazon's A+ module definitions.

One correction to a figure you'll see repeated online: the four-images-and-text module is listed by Amazon as 220×200, not 220×220. A square image will still work, but the editor will crop it to the module's shape.

A+ module image minimums and text limits were checked in October 2026. Marketplaces change their rules, so confirm the current requirements in your seller dashboard before you upload a large batch.

What size are Premium A+ Content images?

Premium A+ uses a wider 1464-pixel desktop layout, and most full-width Premium modules ask for two images: a 1464×600 desktop version and a 600×450 mobile version. Smaller Premium modules have their own minimums.

A Premium A+ project must use only Premium modules; you can't mix standard and Premium modules in one content document. Who can use Premium A+ has changed several times. Older rules required a published Brand Story on all your ASINs plus a number of approved A+ projects; 2026 reports say access has opened to more Brand Registry sellers. Check for a Premium A+ banner in your A+ Content Manager rather than relying on any blog's eligibility list, including this one.

Who can create A+ Content?

Brand owners enrolled in Amazon Brand Registry can create A+ Content in Seller Central, and vendors can create it in Vendor Central. Resellers who don't own the brand can't add A+ to a listing. A+ appears under the Product Description section of the detail page (or "From the manufacturer" for vendors), below the bullets and main images, so it supports a buying decision rather than winning the click.

What file format and size should A+ images be?

Use JPEG or PNG in RGB color. Keep each file small: under 2 MB is the commonly cited limit, and it's also a sensible size for page speed. Export at the module's minimum size or larger, at the same aspect ratio, so the editor doesn't crop the product.

• Match the shape, not just the size. 970×600 is about 1.6:1; 970×300 is about 3.2:1; 1464×600 is about 2.4:1. A square product photo won't fill any of these without extra background.
• Bigger is fine. Exporting at 1.5–2× the minimum (for example 1940×1200 for a header) keeps images sharp on high-density screens, as long as the file stays small.
• Fill alt text. Every image slot has an alt-text field (up to 100 characters). Describe the image plainly; see our product image alt text guide.

What text limits apply to A+ modules?

Each text field has a character cap. These are the ones designers hit most often:

What's not allowed in Amazon A+ Content?

A+ is rejected most often for promotional or unverifiable claims, not for image size. Keep these out of both your text fields and any text inside images:

• Prices, discounts, coupons, "sale" or "free shipping".
• Time-sensitive words such as "new", "limited time" or "this season's".
• Customer reviews, star ratings, testimonials or quotes from press.
• Guarantees and warranty promises, such as "money-back guarantee" or "lifetime warranty".
• Claims you can't back up: "best-selling", "#1", "top rated", or health and medical claims.
• References to competitors, other sellers or other websites.
• Contact details, URLs, QR codes or calls to buy elsewhere.
• Low-resolution, stretched, watermarked or hard-to-read images.

How do A+ images look on mobile?

Most shoppers see A+ on a phone, where a 970-pixel module shrinks to the screen width and side-by-side blocks stack. That shrinks any text inside your images to roughly a third of its desktop size.

• Put sentences in the module's text fields, not in the image. Live text stays readable on phones.
• If an image must carry words, keep it to a short headline in large type, high contrast.
• Keep the product in the center two-thirds of wide banners; edges can feel cramped when scaled.
• For Premium full-width modules, design the 600×450 mobile image separately instead of letting the desktop banner shrink.
• Preview the project on a phone before you submit it.

How to design A+ images from the photos you already have

You don't need a new photoshoot for most A+ modules. A sensible build order:

1. Pick a layout. A common standard layout: logo, image header, three images & text for features, a full-width lifestyle banner, then a comparison chart of your own products.
2. Make the wide images. Extend a product photo to a wide frame, then crop to 970×600, 970×300 or 1464×600 in the editor. Lifestyle backgrounds work well here.
3. Make the small blocks. Clean close-ups on white or a soft brand color, cropped to 300×300 (or 220×200 for the four-image module).
4. Make comparison thumbnails. Each product on the same white background at 150×300, so the chart looks consistent.
5. Check sizes, text and claims against the tables and list above, then submit. Review usually takes a few days.

For more on what goes inside these graphics, see our guides to Amazon infographic images and Amazon lifestyle images. The gallery images above A+ have their own rules, covered in Amazon product image requirements. If you're adding video too, see Amazon product video requirements.

Making A+ images with AiArter

AiArter keeps your real product from your photo and changes only what's around it, which matters for A+ where the product must match what ships.

• Wide banners (8 credits per size). The image extender includes a 1920×1080 website-banner size; crop that to 970×600 or 1464×600 in the A+ editor without losing the product.
• Lifestyle backgrounds (8 credits). The AI background generator places your cut-out product on marble, wood, a bathroom shelf, outdoors and more, or a scene you describe.
• Clean blocks and comparison thumbnails (4 credits). White or brand-color backgrounds with a soft shadow keep every small image consistent.
• Feature graphics. Design templates give you layouts for callouts and comparison-style graphics; keep the words short for mobile.
• Low-resolution source photos. The AI upscaler enlarges a small photo 4× for 3 credits so it clears the 970-pixel width.

Frequently asked questions

What size are Amazon A+ Content images?

It depends on the module. Standard full-width images are at least 970×600 (header) or 970×300 (text-overlay banner), most image blocks are 300×300, and the logo is 600×180. Premium full-width modules need 1464×600 for desktop and 600×450 for mobile.

What is the A+ Content banner size?

The standard image header is 970×600 pixels and the full-width banner with a text overlay is 970×300. In Premium A+, full-width banners are 1464×600 on desktop with a separate 600×450 mobile image.

What size is the A+ comparison chart image?

Each product image in the standard comparison chart is at least 150×300 pixels, a tall portrait shape, and the chart holds up to six products. Use the same background on every image so the chart looks consistent.

Can I put text in A+ Content images?

Yes, but keep it short and large, because images shrink on phones. Put full sentences in the module's text fields, and never put prices, promotions, reviews or guarantees in an image.

Do I need Brand Registry for A+ Content?

Yes. Sellers need to be the brand owner enrolled in Amazon Brand Registry; vendors create A+ in Vendor Central. Premium A+ has extra eligibility rules that have changed over time, so check your A+ Content Manager.

Why was my A+ Content rejected?

The usual reasons are promotional or unverifiable claims ("best seller", "#1", discounts), reviews or quotes, warranty promises, links or contact details, mentions of competitors, and low-quality or unreadable images. Amazon tells you which module failed, so fix that one and resubmit.