Image rules, free checkers, AI tools and guides for Etsy listings, in one place.


Etsy recommends photos at least 2,000 px on the shortest side, and search shows your first photo cropped to roughly 4:3, so keep the product centered with margin on every side. Use 2000×2000 or 2500×2000 JPEGs and add 5 to 10 strong photos per listing (up to 20 are allowed).
| Recommended size | At least 2,000 px on the shortest side; 2000×2000 or 2500×2000 |
|---|---|
| Search thumbnail | Cropped to roughly 4:3: keep margin around the product |
| Photos per listing | Up to 20; aim for 5 to 10 |
| Video | 1 per listing, 5 to 15 seconds |
| Format | JPG, PNG or GIF; around 1 MB per image uploads reliably |
| Full guide | Etsy image requirements |