TikTok Shop sellers

TikTok Shop listings and the videos that sell them

Image rules, free checkers, AI tools and guides for TikTok Shop listings, in one place.

Phone photo
Phone photo
9:16 story size, made with AiArter
9:16 story size

TikTok Shop Product Images in short

A TikTok Shop main image should be a square JPG or PNG of at least 600×600 px on a pure white background, showing only the product with no text, logos, borders or watermarks. Upload 5 to 9 images at 1000×1000 or larger, then pair the listing with short vertical videos.

Minimum size600×600 px; aim for 1000×1000 or larger
Aspect ratioSquare (1:1), product centered
Main image backgroundPure white, RGB 255, 255, 255
Images per listingUp to 9; aim for 5 to 9
FormatJPG, JPEG or PNG in color; about 5 MB is the commonly cited cap
Full guideTikTok Shop image requirements
FAQ

TikTok Shop image questions

What size are TikTok Shop product images?
Square, at least 600×600 px. 1000×1000 or larger looks sharper in the product page carousel.
Does TikTok Shop require a white background?
The main image should be on pure white with only the product. Other images can show scenes and use.
Do I need to label AI-generated videos on TikTok?
TikTok asks creators to label realistic AI-generated content. AiArter's creators are AI-generated, so label the video when you post it.

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