TikTok Video Dimensions (2026): Size, Safe Zones and Length Limits

TikTok video dimensions: make videos 1080×1920 pixels, a vertical 9:16 aspect ratio, as MP4 or MOV files. TikTok accepts square (1:1) and landscape (16:9) video too, but they play with empty bars and look small in the feed. Keep text and products away from the bottom 450 pixels and the right edge, where captions and buttons sit.

Getting the size right is the easy part. What trips up most sellers is the interface: TikTok lays the caption, username, sound name and the like, comment and share buttons over your video, so a price or product name placed in the wrong spot simply disappears. This guide covers the exact size, safe zones, length and file limits, photo mode sizes, and how to turn a product photo you already have into a vertical clip.

What are the TikTok video dimensions in 2026?

The recommended TikTok video size is 1080 pixels wide by 1920 pixels tall, a 9:16 ratio. It fills a phone screen edge to edge, which is how nearly everyone watches TikTok. Higher resolutions such as 4K upload fine, but TikTok compresses everything for playback, so 1080×1920 is the practical target.

TikTok's video size, length and ad file limits were checked in October 2026. Marketplaces change their rules, so confirm the current requirements in your seller dashboard before you upload a large batch.

TikTok doesn't publish one official file-size limit for regular posts uploaded from the app; third-party guides quote different numbers for iPhone, Android and desktop, and they change. If an upload fails or looks soft, export at 1080×1920, 30 fps, with a bitrate around 8–15 Mbps. That keeps a 60-second clip well under 150 MB without visible loss. TikTok's in-app upload screen shows the length your account can post.

What is the TikTok safe zone?

The safe zone is the part of the frame no TikTok button or caption covers: roughly the center 880×1320 pixels of a 1080×1920 video. Anything outside it may be hidden behind the interface on some phones. The exact overlay depends on caption length, whether you add a product link or anchor, and the viewer's screen, so treat these numbers as safe margins rather than precise lines.

For ads, TikTok Ads Manager offers downloadable safe-zone overlays for different ad setups. Drop one over your edit as a guide layer and delete it before export.

Can I post square or horizontal videos on TikTok?

Yes, but they look worse. A 1:1 video fills only about half the screen and a 16:9 video about a third, with black or blurred bars above and below. Viewers scroll past them faster. If you only have a square or landscape clip, there are three options:

1. Re-frame it in an editor. CapCut, the TikTok editor and most phone video apps let you set a 9:16 canvas and zoom in. Fine for footage with the subject in the middle; you lose the sides.
2. Add a background. Put the clip on a 9:16 canvas with a blurred copy or a brand color behind it, and use the empty top area for a headline.
3. Start from a vertical image. If the source is a product photo, extend the photo to 1080×1920 first, then animate it, so the product is the full-screen subject.

What size are TikTok photo mode posts and carousels?

Photo mode posts can hold up to 35 images, and 1080×1920 (9:16) slides fill the screen. Square (1080×1080) and 4:5 (1080×1350) images are accepted but display with bars. For product carousels, keep every slide the same size so the post doesn't jump as viewers swipe, and apply the same safe zone: the caption sits over the bottom of every slide.

A simple seller carousel: slide 1 the product as a hook with a short headline, slides 2–4 close-ups and use cases, slide 5 the price or offer. If your product photos are square, our free marketplace image resizer can pad them onto a 1080×1920 canvas with a color background, or crop to fill.

How long should a TikTok product video be?

For product videos, 15 to 30 seconds is a good range: long enough to show the problem, the product and the result, short enough that people finish it. TikTok allows much longer uploads, and longer videos work for tutorials and reviews, but the first two seconds decide whether anyone stays. Open on the product in action or a clear hook line, not a logo.

• 6–10 s: a single reveal, before/after, or loop. Good for photo animations.
• 15–30 s: hook, demo, result, call to action. The workhorse length for ads.
• 30–60 s: unboxing, how-to, comparison with a talking presenter.
• 1–10 min: tutorials and long reviews; less common for direct product ads.

For more formats, see our list of TikTok product video ideas, and if you're scripting a talking-head ad, the UGC video script templates.

How to make a 1080×1920 TikTok video from a product photo

You don't need to film anything to get a vertical product clip. Start from your best product photo:

1. Get a clean photo. Sharp, well lit, product filling most of the frame.
2. Make it vertical. With the AI image extender, pick Story · Reel · TikTok (1080×1920). AI fills the new space above and below instead of stretching or cropping the product (8 credits). For a plain color background, the free resizer pads it instead.
3. Animate it. The image to video tool turns the photo into a 5-second clip (15 credits).
4. Edit in TikTok or CapCut. Add text inside the safe zone, a sound, and captions. Join two or three clips for a 15-second video.
5. Check on a phone. Preview the draft and confirm nothing important sits under the caption or buttons.

Our guide to turning a product photo into a video covers this workflow in more depth.

TikTok video checklist before you post

1. 1080×1920, 9:16, MP4 or MOV, H.264.
2. Product visible in the first second, in the middle of the frame.
3. Text sits inside the safe zone: not in the bottom ~450 px or right ~140 px.
4. Captions are on (many people watch muted).
5. No small text; anything under about 40 px tall is hard to read on a phone.
6. Sound is licensed for commercial use if it's an ad or a business account.
7. Previewed on an actual phone before posting.

Making TikTok product videos with AiArter

AiArter doesn't post to TikTok or edit video timelines, but it can produce the vertical assets you edit and post yourself:

• Story / TikTok size (8 credits): any product photo extended to 1080×1920 with AI-filled background.
• Animated product clips (15 credits): a 5-second clip from one photo.
• UGC video ads: the UGC video ad maker renders a 9:16 video of an AI-generated creator holding your product and talking to camera, with burned-in captions. Scripts are written only from facts you give it; a 15-second Standard ad costs about 102 credits.

If you also sell through TikTok Shop, product listing images have their own rules; see TikTok Shop product image requirements.

Frequently asked questions

What size is a TikTok video?

A TikTok video should be 1080×1920 pixels, a 9:16 vertical aspect ratio. TikTok's ad specs list 540×960 as the minimum for vertical video, but 1080×1920 looks sharp on every phone.

What is the aspect ratio for TikTok?

9:16 vertical. TikTok also accepts 1:1 square and 16:9 landscape video, but those display with bars and take up less of the screen.

What is the TikTok safe zone in pixels?

On a 1080×1920 video, keep important content inside roughly the center 880×1320 pixels. Leave about 150 px at the top, 450 px at the bottom and 140 px on the right clear of text, because TikTok's buttons and caption cover those areas.

How long can a TikTok video be?

Most accounts can upload videos up to 10 minutes long, and some accounts can post longer videos; the upload screen shows your limit. TikTok in-feed ads can also run up to 10 minutes, though most product ads are 9 to 30 seconds.

What is the max file size for TikTok videos?

TikTok's ad specs allow files up to 500 MB. For regular posts, TikTok doesn't publish a single limit for every device, so export at 1080×1920 and 30 fps with a moderate bitrate to keep files small.

What size should TikTok photo mode images be?

Use 1080×1920 pixels (9:16) so each slide fills the screen. Photo mode posts can include up to 35 images; square and 4:5 images are accepted but show with bars.