Practical guides for online sellers: product photos, marketplace listings, video ads and growing your store.
Backgrounds by specimen, a one-light setup, backlighting clear crystals, keeping amethyst purple, scale shots, fluorescent minerals and the photo set buyers want.
Read article
Backgrounds that suit gold and silver plating, soft light that keeps metal lines bright, glitter and glow shots, scale photos and lifestyle ideas.
Camera height, lighting for glazed ceramic, controlling reflections on stainless tumblers, showing wrap-around designs, and sizes for Etsy and Shopify.
Image limits and recommendations for each marketplace, what each photo should show, whether more photos help, and how to make extra images from one photo.
Etsy and Amazon Handmade compared on verified fees, Offsite Ads, approval, custom orders and FBA, with a side-by-side example of what each takes from a sale.
A step-by-step way to diagnose why products aren't selling: check views and clicks, find the step where shoppers drop out, then fix titles, photos, price, shipping or reviews.
40 short thank-you card messages for customers, the formula behind them, what else to put in the box, and how to ask for reviews without breaking marketplace rules.
How Etsy sellers can use Pinterest: account setup, 2:3 pins, boards, keywords, rich pins from Etsy listings and a realistic pinning schedule.
Find out whether your Etsy shop has a traffic or a conversion problem, then fix photos, titles and tags, pricing, shipping and reviews with a checklist for each listing.
A realistic plan for a new Etsy shop: complete the shop, publish 10 to 20 listings, get the photos and pricing right, bring some outside traffic and avoid the shortcuts that backfire.
Turn one phone photo into a full listing kit. 7 days free, 50 credits, no card.
Start free trial